Climate Mayors new social media ‘Playbook’ is a best-in-class resource to help mayors communicate clearly with confidence and creativity.
Today’s residents aren’t waiting for press releases or official statements: they’re turning to Instagram, TikTok, and YouTube to understand how the climate is shaping their lives. The Playbook makes use of platform-native storytelling to equip mayors with the tools to thrive in this influencer-led, social media moment.